DATA PRIVACY NOTICE

In compliance with the duty to safeguard information and personal data and based on the provisions of Articles 3 Section I, 8, 12, 15, 16, and other related provisions of the Federal Law on the Protection of Personal Data Held by Private Parties, MARKETPLACE AI, S.A.S. DE C.V. provides this Privacy Notice.

IDENTITY AND ADDRESS OF THE ENTITY RESPONSIBLE FOR THE PROTECTION OF PERSONAL DATA

MARKETPLACE AI, S.A.S. DE C.V., located at Calle Monte Elbruz 132, 7th floor, office 701, Colonia Lomas de Chapultepec III section, Miguel Hidalgo, Postal Code 11000, in Mexico City, is responsible for the use and protection of your personal data.

PERSONAL DATA USED

To carry out the purposes described in this Privacy Notice, we will use the following personal data:
a) Contact information
b) Identification data
c) Physical characteristics data
d) Billing information
e) Employment data
f) Academic information
g) Asset or financial data

COOKIES, WEB BEACONS, AND SIMILAR TECHNOLOGIES

We use cookies, web beacons, and/or similar technologies to improve your experience on our website. These tools collect information such as your IP address, browser type, pages visited, and the duration of your visit. This information may be used to analyze trends, manage the site, and improve our services. You can disable these technologies in your browser settings, but note that this might affect the site’s functionality.

SECURITY MEASURES AND DATA RETENTION PERIOD

We have implemented technical, administrative, and physical security measures to safeguard your personal data, complying with legal standards.

Data retention will extend for a period of 12 months, in line with the purposes outlined in this notice and corresponding legal deadlines.

PURPOSES OF PROCESSING PERSONAL DATA

We will use the collected data for the following purposes, which are necessary for the requested service:
a) Contact, clarifications, and communication
b) Billing and payment purposes
c) Product and service delivery
d) Establishing a commercial relationship
e) Credit evaluation

Additionally, we will use your personal information for the following purposes, which are not necessary for the requested service but enable us to provide better service:
a) Sending promotional information
b) Conducting satisfaction surveys
c) Requesting support from third-party companies or manufacturers to implement a technical solution requested by the client.

TRANSFER OF PERSONAL DATA

We inform you that your personal data may be shared with the following entities:
– Technology companies
– Financial institutions
– Legal companies or institutions

Personal data is shared exclusively for the following purposes:
– Managing requested credit procedures
– Legal activities of any kind
– Payment, billing, and financial activities related to provided services
– Technical integration, implementation, licensing, and support for a requested solution, service, or product.

MEANS TO EXERCISE ACCESS, RECTIFICATION, CANCELLATION, OR OPPOSITION RIGHTS

You have the right to access your personal data, know its use, and understand the conditions under which it is processed (Right of Access). You may also request corrections to your personal data if it is outdated, inaccurate, or incomplete (Right of Rectification); request its deletion if its use does not align with legal principles (Right of Cancellation); or oppose the processing of your data for specific purposes (Right of Opposition). These rights are collectively known as ARCO rights.

Contact details for ARCO rights-related requests:
Name: Customer Service Area
Address: Calle Monte Elbruz 132, 7th floor, office 701, Colonia Lomas de Chapultepec III section, Miguel Hidalgo, Postal Code 11000, Mexico City
Phone: +52 5597021215
Email: [email protected]

Requests should be sent to the email provided. Responses will be sent via email to the requester within 20 business days.

OPTIONS TO LIMIT THE USE OR DISCLOSURE OF DATA

If you wish to revoke your consent for the processing of your personal data or limit its disclosure, please send a request to the following email:
[email protected]

Responses will be provided within a maximum of 20 business days and sent via email to the requester.

CHANGES TO THE PRIVACY NOTICE

This privacy notice may be modified due to legal requirements, our business practices, or other reasons. We will inform you of any updates, and you can also request information about changes via email at: [email protected]

Last updated: January 26, 2025